C&A unveils men’s denim collection with LYCRA® ADAPTIV® fibre

C&A, one of Europe’s leading fashion retailers, renowned for its commitment to quality and sustainability at affordable prices, has unveiled its brand new men’s denim collection for the Spring/Summer 2024 season.

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Using the revolutionary LYCRA® ADAPTIV fibre, this range is a true reinvention of the perception of men’s denim. Comprising four unique designs, the capsule collection is available in 190 C&A shops and on the C&A online shop across Europe.

“At C&A, we are driven by curiosity and passion to create better experiences for our customers. Denim should be stylish, durable and, of course, comfortable. We are proud to be the first brand in the market to have created a denim line with the new LYCRA® ADAPTIV technology.” Daniel Jimenez, C&A Merchandising Director

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The brand new men’s denim range, featuring LYCRA® ADAPTIV technology, is designed to offer an unrivalled experience in terms of style, comfort and flexibility. Ready to try out this new fibre ? Get it before it sells out !