From 5 to 8 March 2026, TRANOÏ PARIS returns to the forefront of the international fashion scene for four days dedicated to creativity, innovation and dialogue between brands and buyers.
Held at the prestigious Palais Brongniart, in the heart of Paris Fashion Week, the show confirms its role as a strategic platform for players in the ready-to-wear and contemporary lifestyle industries.
More than just a professional event, TRANOÏ PARIS has established itself as a platform for brands with strong identities, combining expertise, aesthetic standards and a forward-looking vision.
A curated selection of over 180 brands
Over four days, TRANOÏ PARIS brings together more than 180 brands from Paris and beyond. They all share a common trait: a strong creative identity and an unwavering commitment to excellence.
The selection covers a wide spectrum: ready-to-wear, accessories and lifestyle. Each exhibiting brand is chosen for its ability to offer a contemporary, refined vision that is consistent with market developments. The show thus acts as a true talent scout, offering international buyers a clear understanding of current creative dynamics.
In the historic setting of the Palais Brongniart, architecture and modernity interact harmoniously. The atmosphere is both professional and inspiring, conducive to decisive encounters and lasting collaborations.
A conference schedule focused on anticipation
This season, TRANOÏ PARIS is expanding its offering with a brand new conference programme designed to decipher the changes taking place in the sector.
On 5 March at 11am, Première Vision will analyse the Autumn-Winter 26-27 colours through an exclusive range. This will be a key moment for understanding the palettes that will structure the upcoming collections.
On 6 March at 11 a.m., a seminar led by Heuritech will explore how to optimise assortments using data. Anticipating demand, adjusting production, refining creative choices: these are all crucial issues in a context where performance is increasingly based on artificial intelligence and predictive analysis.
Finally, on 7 March at 11 a.m., Première Vision will return to decipher the Spring-Summer 2027 trends, offering an essential forward-looking vision for brands and distributors.
These conferences confirm the show’s desire to combine creative intuition with strategic tools.
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Festive and cultural highlights
TRANOÏ, PARIS is also an experience. Beyond business, the show cultivates a friendly and cultural atmosphere.
On Thursday 5 March, from 6pm to 9pm, the Opening Party organised by KODD MEDIAS x TRANOÏ PARIS promises a special moment with cocktails and a DJ set by Longneck. An event designed to encourage exchanges in a relaxed and inspiring atmosphere.
On Friday 6 March, from 6pm to 9pm, the Budapest Select Cocktail Party will showcase Hungarian creativity. Led by Budapest Select, this initiative celebrates a dynamic emerging scene in a festive and exclusive setting.
These moments reinforce the DNA of the fair: building bridges between cultures, markets and artistic visions.
A new scenography and a powerful visual campaign
The 2026 edition also introduces a new scenographic layout structured around clear segments: Italian Savoir-Faire, Designer Lab, Elevated Minimalism, Accessories, etc. This segmentation is designed to offer visitors a more immersive and intuitive experience of what the show has to offer.
The campaign visuals perfectly embody this scenography. They come from a photo shoot created by Yulia Reznikov with AI for MOOK N°0, still available in print and digital versions. This artistic collaboration brings a strong editorial dimension to the show’s communication, combining aesthetics, visual storytelling and contemporary sophistication.
Through these images, TRANOÏ PARIS affirms its positioning: a show where fashion dialogues with culture and image.
The unmissable event on the international fashion scene
From 5 to 8 March 2026, TRANOÏ PARIS will once again establish itself as an unmissable event on the international fashion scene. With its demanding selection, strategic conferences, festive events and careful artistic direction, the show confirms its ability to combine creativity and business vision.
In the heart of Paris, it offers much more than an exhibition space: an immersive experience where the future of contemporary fashion is taking shape. See you at the Palais Brongniart, 16 Place de la Bourse, Paris 02, 10am to 7pm (6pm on the last day).
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