The famous Youtuber and fashion and beauty influencer has put on sale more than 100 clothes in perfect condition that she no longer wears.
Caroline Bassac, better known on Youtube and social networks as Beauté Active, has decided to go through the start-up “Micolet” to sell her dressing room; an online marketplace of second-hand clothing for women. Thus, the vlogger has given a second life to her clothes which can be bought in France as well as in Germany, United Kingdom, Spain, Portugal or Italy. Among the clothes on sale of this influencer, we find brands such as MANGO, Brandy Melville, Envie de Fraise, Asos and H&M; in this way, users will be able to renew their dressing rooms at low prices thanks to reductions of up to 70% off the initial price.
Like Beauté Active, many other French personalities sell their clothes and fashion accessories through the Micolet website, for example, influencers such as Ophélie Duvillard, Yamina Niya ; or Ayem Nour, a former reality TV candidate and columnist; or actress Héloïse Martin. It is possible to buy the items of many celebrities at prices that suit all budgets. « We want fashion to be accessible to everyone and to contribute, at least to a certain extent, to protecting the environment, promoting the extension of the life cycle of clothing and contributing to the reduction of CO2 emissions » explains Aritza Loroño, Micolet’s co-founder.
Buying second-hand has become an innovative way to dress with branded clothing while respecting the environment. Today, many celebrities are starting to make it a trend.