KODD MAGAZINE ®
  • FR

Input your search keywords and press Enter.

  • MAGAZINE
  • INSIDE
    • KODD Group
    • KODD Medias
    • KODD Korner
    • KODD Masterclass
  • FASHION
    • Advice
    • Fashion shows
    • Inspirations
    • Kloset
    • Lookbooks
    • Quizz
    • Shopping
    • Trends
  • BEAUTY
    • Advice
    • Care
    • Hairstyle
    • Makeup
    • Quizz
    • Shopping
    • Tips
    • Trends
  • CULTURE
    • Advice
    • Agenda
    • Art & Deco
    • Cinema & Series
    • Food & Addresses
    • Lifestyle
    • Music
    • Quizz
    • Shopping
    • Travel
  • EDITORIAL
    • Editorial
    • Cover Web
    • Quizz
  • MINDSET
    • Mindset
    • Quizz
  • About
  • Contact
  • Partnerships
  • Careers
  • Submission
  • Become a panelist
  • MAGAZINE
  • INSIDE
    • KODD Group
    • KODD Medias
    • KODD Korner
    • KODD Masterclass
  • FASHION
    • Advice
    • Fashion shows
    • Inspirations
    • Kloset
    • Lookbooks
    • Quizz
    • Shopping
    • Trends
  • BEAUTY
    • Advice
    • Care
    • Hairstyle
    • Makeup
    • Quizz
    • Shopping
    • Tips
    • Trends
  • CULTURE
    • Advice
    • Agenda
    • Art & Deco
    • Cinema & Series
    • Food & Addresses
    • Lifestyle
    • Music
    • Quizz
    • Shopping
    • Travel
  • EDITORIAL
    • Editorial
    • Cover Web
    • Quizz
  • MINDSET
    • Mindset
    • Quizz
  • About
  • Contact
  • Partnerships
  • Careers
  • Submission
  • Become a panelist
KODD MAGAZINE ®
  • Fashion
    • Advice
    • Fashion shows
    • Inspirations
    • Kloset
    • Lookbooks
    • Quizz
    • Shopping
    • Trends
  • Beauty
    • Advice
    • Care
    • Hairstyle
    • Makeup
    • Quizz
    • Shopping
    • Tips
    • Trends
  • Culture
    • Advice
    • Agenda
    • Art & Deco
    • Cinema & Series
    • Food & Addresses
    • Lifestyle
    • Music
    • Quizz
    • Shopping
    • Travel
  • Editorial
    • Editorial
    • Cover Web
    • Quizz
  • Mindset
    • Mindset
    • Advice
    • Empowerment
    • Life lessons
    • Inspirations
    • Mindfulness
    • Quizz
    • Vision & Ambition
  • Inside
    • KODD Group
    • KODD Medias
    • KODD Korner
    • KODD Masterclass
    • Partners
  • FR
ken club kodd magazine
  • Lifestyle

How to promote your brand in 2020 ?

    Accueil > CULTURE > Lifestyle

    Finding the right way to promote your brand is always complicated. Especially in 2020, when all trends change as fast as the speed of light. A company’s success is based on one essential ingredient: the brand image. It is the most important element of your company because it directly influences a consumer’s vision of the products and services you offer. Communication is a magical tool, when used properly, that can help you achieve all your goals. However, you must know how to send an authentic and transparent message that reflects who you really are and the values you want to convey. Remember: you are what you communicate! The way a company communicates, a consumer is able to perceive how it will approach customer relationship management. 

    ken club kodd magazine
    ken club kodd magazine

    So you have understood that good communication is essential for the proper development of a company. This is not something to be taken lightly, it requires a lot of thought upstream. We are going to give you some advice to promote your brand in 2020:

    Be on social networks 

    This is not a scoop, in 2020 being on social networks is the basis of any communication strategy. Influencers on social networks are among the strongest means of communication in today’s society. If a company wants to exist and promote its notoriety, it must be present on social networks and maintain partnerships with its influencers. They are there to promote your goods and services within their community. Notably through product placements, content sponsorships, interviews … This helps to create intent, but also to establish a relationship of trust between the influencer community and your company. 

    le beau thé kodd magazine
    le beau thé kodd magazine
    maison ehr kodd magazine
    maison ehr kodd magazine

    Invest in your website

    Social media can stimulate engagement with your company, but be aware that you will never have 100% control over these spaces. The only place you can manage from A to Z as you see fit is your own website. Your website is the showcase of your brand image, the first impression that consumers have of you. It is therefore essential to have a website that is aesthetic, fun and easy to use in order to build a home base for your customers. You can trust professionals to create your site or you can do it with your little hands thanks to these different tools, explained on this website. 

    Offer personalized advertising products 

    Everybody likes to get presents. Giving personalized goodies to your customers allows you to familiarize them with your company name and logo: the objective being that they come or come back to buy from you. Branding is not disturbing for them but extremely beneficial for you because it is also an opportunity to acquire new customers. Indeed, these products will be in contact with your customers’ entourage, which will improve your brand awareness and image on a larger scale. Moreover, unlike a marketing action on television or radio, personalized advertising objects have a life span of 6 months in the hands of your customers. An investment over time that is not negligible. 

    ken club kodd magazine
    ken club kodd magazine

    Go for the « wow effect » 

    If you want to make an impression and create a buzz, there’s nothing better than the street marketing. This communication is becoming increasingly popular, especially in 2020. It will reach your targets in their daily lives, whether in the subway, in the street, in public places, on sidewalks, on pedestrian crossings. When your audience is surprised, they have the reflex to share it on their social networks or to talk about it with those around them: the image of your brand is multiplied tenfold. You stand out from the crowd, you surprise, what could be better for a brand image! 

    You have all the cards in hand to best promote your brand in 2020. It’s up to you!

    Version Française

    Share 0
    Tweet 0
    Total
    0
    Shares
    Share 0
    Tweet 0
    Pin it 0
    Share 0
    Share 0
    Share 0
    Like 0
    Share 0
    Angela Anz
    Angela Anz

    The brain behind KODD, Angela is a passionate writer in her free time. Don't be surprised to find some of her articles written with passion.

    KODD RECOMMENDS
    • character dressing kodd magazine médias
      • Trends
      The character dressing trend turns fashion into a role-playing game
    • marc antoine barrois aldebaran parfum beaute kodd magazine
      • Trends
      Marc-Antoine Barrois reaches for the stars with ALDEBARAN, his new exceptional fragrance
    • paris appartement haut de gamme top of the range flat kodd magazine médias
      • Travel
      Staying in Paris: why rent a top-of-the-range flat?
    • bang bang maquillage marque beaute kodd magazine
      • Makeup
      Bang Bang: the makeup brand for embracing your inner femme fatale
    • poussette pushchair kodd magazinz médias
      • Shopping
      Choosing the perfect pushchair for your child: a complete guide
    • mode pop culture collaborations artisiques artistics fashion kodd magazine médias
      • Trends
      The power of artistic collaborations between fashion and pop culture
    Music & Arts
    • quincy jones musique culture kodd magazine
      Quincy Jones has died, a look back at his career
    • grand rex culture musique kodd magazine
      Shay act III at the Grand Rex
    • augmentation des prix des billets concerts kodd media magazine culture
      Rising concert ticket prices
    • pexels cottonbro geoffrey secco concert sous hypnose kodd magazine medias
      Geoffrey Secco and the hypnosis concert : an initiatic musical journey
    Discover
    alltrails kodd magazine medias culture lifestyle voyage uk royaume uni
    View Post
    • Lifestyle

    AllTrails, an inclusive app for all explorers

    • 10 June 2025
    retour du mysticisme return of mysticism kodd magazine médias
    View Post
    • Lifestyle

    The return of mysticism in pop culture

    • 9 June 2025
    unsplash inciclo douleurs mentruelles feminin kodd magazine lifestyle
    View Post
    • Lifestyle

    5 discreet accessories that change your life during your period

    • 7 June 2025
    View Post
    • Lifestyle

    Dior, Lancôme…: the news of the week you didn’t want to miss

    • 6 June 2025
    unsplash kanwardeep kaur ete maison parfum design kodd magazine medias lifestyle
    View Post
    • Lifestyle

    What if summer was an emotion to be experienced at home?

    • 5 June 2025
    View Post
    • Lifestyle

    Balenciaga, Dior Beauty…: the news of the week you didn’t want to miss

    • 30 May 2025
    culture du care culture of care kodd magazine médias
    View Post
    • Lifestyle

    Care culture as a new art of living

    • 24 May 2025
    pierpaolo piccioli balenciaga kodd media magazine mode
    View Post
    • Lifestyle

    Balenciaga, Guerlain…: the news of the week you don’t want to miss

    • 22 May 2025
    Follow us on Instagram

    instagram kodd magazine medias
    instagram kodd magazine medias

    @KODDMEDIAS

    MORE DISCOVERIES
    lena clément dietz kodd magazine
      • EDITORIAL
    Cherry Lena
    • 24 January 2020
    vêtements d’été : les meilleures pratiques pour rester au frais
      • Advice
    Summer clothes: best practices for keeping cool
    • 13 August 2024
    pixabay vika glitter parfum sources naturelles kodd magazine medias mode
      • Trends
    When nature inspires perfumers
    • 23 November 2024
    rozeena phil john perry jonathon mark boothby kodd magazine
      • EDITORIAL
    My ex’s clothes
    • 5 July 2019
    ria sean kodd magazine culture
      • Music
    The sultry music video “Satisfy my soul” by Ria Sean
    • 2 March 2022
    chewing gum kodd magazine
      • EDITORIAL
    Chewing Gum
    • 18 October 2018
    vamps cosmonogies chrisma lan kodd magazine medias editorial fashion mode
      • EDITORIAL
    Cover Web : Vamps Cosmonogies
    By Chrisma Lan
    • 4 April 2024
    acidbasic kodd magazine mode
      • Inspirations
    ACID/BASIC, the new Parisian brand
    • 3 May 2021
    vassilly fashion show
      • Fashion shows
    Vassilly fashion show
    Spring/Summer 2016
    • 7 October 2015
    KODD MAGAZINE ®

    KODD MAGAZINE KODD COVER

    CATEGORIES
    • Magazine
    • Fashion
    • Beauty
    • Culture
    • Editorial
    • Mindset
    CLUB KODD
    • WhatsApp Group
    • Become a panelist
    • Advertisers
    • The Medias
    • The Mook
    KODD GROUP
    • Group
    • Shop
    • News
    • Press
    • Training
    • Partnerships
    CONTACT US

    Using WhatsApp
    +33 7 68 77 28 56
    Using the form
    Quick contact

    NEWSLETTER
    KODD MAGAZINE ®
    • About
    • Contact
    • Partnerships
    • Careers
    • Submission
    • Legal notice
    2025 © KODD MAGAZINE

    Input your search keywords and press Enter.