What happened during the week of April 3, 2023? From Dior to L’Oréal and Fenty Beauty, KODD Magazine takes a look at the beauty events.
The beauty industry is constantly changing and you have to keep up. Fortunately, KODD Magazine is here to keep you up to date with all the important news. The week of April 3, 2023 was not a quiet one. Let’s focus on the biggest events !
Jenna Ortega, new Dior ambassador
At just 20 years old, Jenna Ortega becomes the new face of the perfume Gris Dior. The star of Wednesday (a Tim Burton series that is a hit on Netflix) honours one of the most emblematic fragrances of the luxury house’s Private Collection. For this new campaign, the actress shares her ambassadorial status with French rapper Orelsan, Chinese singer Liu Yu Xin, actresses Thuso Mbedu and Maya Hawke, British actor Joseph Quinn and influencer Fai Khadra.
The new Fenty Beauty mascara is already a hit
Just launched at Sephora, the “Hella Thicc Volumizing Mascara” signed by Rihanna’s brand is making the buzz on social networks. It promises thicker and denser XXL lashes, enough to turn the heads of professional make-up artists and beauty influencers.
It is currently available at Sephora for €19.90
L’Oréal acquires luxury cosmetics brand Aesop
The famous luxury group welcomes a new brand to its catalogue. After Yves Saint Laurent, Lancôme and Giorgio Armani, it is now Aesop’s turn to join the beauty giant. The Australian brand, which until then belonged to the Brazilian group Natura & Co, generated more than 530 million dollars in sales worldwide. Its acquisition was valued at $2.525 billion.
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