It’s official ! The famous online shop Hockerty announces the launch of its affordable tailor-made jeans.
Are you a fan of made-to-measure products ? Hockerty has the solution to your needs. With the launch of this new customisable product, the online platform is making a remarkable and trendy comeback. The jeans are designed using an innovative 3D process that offers multiple customisation possibilities.
Hockerty, the world’s leading e-commerce provider of made-to-measure clothing, has announced the launch of a new line of fully customisable jeans for men in May 2021.
It is the first brand to offer customers the ability to design their own jeans through a unique 3D digital design and pattern-making process. The brand offers 4 different cuts (straight, slim, skinny and bootcut) and includes multiple styling options for pockets, fly, seams, buttons… it also offers different denim fabrics in different shades, and different styles (business/vintage). It is also possible to choose 3 finishes: raw, faded or vintage.
Each pair of jeans is made to order. No stock for a zero waste production. The jeans are delivered in 20 days and benefit from the perfect fit guarantee that has made the brand famous. The price of a pair of jeans starts at €95 (a more than reasonable price to get the jeans of your dreams).
“We are very happy and proud to present our new line of custom-made jeans.” Alberto Gil, one of the company’s founders says “We founded Hockerty with the desire to give everyone access to perfectly tailored clothing. Our new made-to-measure jeans line is a natural step in this mission. Everyone deserves access to affordable, fashionable and impeccably tailored clothing that suits their body type and style. Our goal is also to continue to revolutionise the fashion industry by offering clothing with a low environmental footprint.
In recent years, Hockerty has invested heavily in the most advanced technological processes for tailoring. For this project, the brand has partnered with Garmon Chemicals, part of the Kemin Textile Auxiliaries Group, to finish its jeans.
This partnership allows Hockerty to manufacture jeans using an average of -80% water, -60% energy and -55% chemicals, compared to the standard denim industry. In addition, it has partnered with Advance Denim, one of the world’s most sophisticated denim manufacturers, to offer more sustainable fabrics. Protecting the planet while enjoying a high quality service! It’s great to see this kind of commitment to protecting the planet.
The company is planning to develop styles and fabrics in the coming weeks and to launch women’s jeans before the end of the summer.
You too can create your own customised Hockerty jeans to achieve a killer look. Gentlemen, to adopt it is to crack without moderation.