Louis Vuitton chooses actor Jeremy Allen White as its new ambassador. Burberry pays tribute to British culture in a brand new campaign. The Cinema Paradiso Festival returns this summer.
What happened this week? KODD Magazine takes a look back at this week’s highlights.
Jeremy Allen White lends his image to Louis Vuitton
Revealed to the general public through his role in the series The Bear, Jeremy Allen White has confirmed his meteoric rise by lending his image to Louis Vuitton. The American actor has become the luxury brand’s new ambassador, embodying contemporary elegance mixed with authenticity. Through this collaboration, the French label is reinforcing its roots in popular culture by banking on a rising figure from the world of cinema.
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Burberry campaign celebrates British culture
With its new campaign, Burberry has returned to the effervescence of the British music scene in the 90s. With nods to Britpop and references to the festival aesthetic of the time, the brand pays tribute to a generation embodied by Liam Gallagher, his children, Alexa Chung and Cara Delevingne.
Directed by Kim Gehrig and captured by photographer Drew Vickers, the campaign delves nostalgically into British pop culture, reaffirming Burberry’s deeply British DNA.
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The Cinema Paradiso Festival is back
After a year’s absence, the Cinema Paradiso Festival returns this summer to the prestigious setting of the Louvre Museum. For its fifth edition, the open-air cinema offers a rich and festive programme from 2 to 5 July. With film screenings, DJ sets and street food, the event promises to be one of the summer’s unmissable cultural events.
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