A new creative agency with a high-tech approach that inspires us in the field of marketing virtualization. FRAKS is this and much more.
Ksenija Mjasnikova and Franck Pouch are two fashion pioneers, passionate about Fashion Tech & Gaming. From their passion and avant-garde vision comes FRAKS©, a creative intelligence agency specialized in marketing strategies and virtual communication. Based in Paris, this next-generation agency was founded following an award-winning study on innovation at the World Fashion Conference 2020.
FRAKS’ vision is to broaden the human horizon by combining the real and virtual worlds to create an environment tailored to each client. With the support of leading experts and start-ups, FRAKS creates creative and experimental experiences. The future of fashion is becoming increasingly digital and the mission of this innovative agency is to best accompany clients through this transition.
Digital collections, virtual stores and showrooms, digital events, fashion and gaming collaborations, filters and virtual PR influence are developed. Brands thus have the opportunity to confront a new potential target and diversify their business with unexplored strategies.
The goal is to create a positive impact driven by values of inclusivity and sustainability, give space to new talents and give life to new synergies between fashion and virtual technologies.
Make room for the future.
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