Ex Lux, the new Italian brand

Ex Lux is a new Italian brand specialising in exceptional cufflinks, inspired by the art of nature or decoration. Each pair of cufflinks is a real departure from the classics and naturally stands out.

The passion of the collector, the love of craftsmanship and the most sophisticated skills, the taste for fashion and its versatility, have led three personalities to create this new concept of elegance that satisfies the desires of the most demanding.

Tommaso Ziffer, the designer, is a famous international interior architect, Paquita Rossi Petrini, who founded “Petrini Gioielli” in 1989, a veritable treasure trove of Roman jewellery, and Antonio Davanzo, a stylist long attached to Valentino as senior designer.

In 2015, these three creative minds joined forces to create, design and distribute a luxurious collection of fine jewellery cufflinks. A precious, witty, sometimes ironic, always elegant boldness that appeals to men without exclusivity and signs with a flick of the wrist, a flamboyant style so dear to the Italians.

DEMBELE Koudij