Following the last Dubai Modest Fashion week 2021, we reveal a return of the designers on the event. For this fourth recap, the prestigious Rixos Premium Dubai, where the Modest Fashion Week 2021 took place, delivers its vision of modest fashion.
Discover their answers to our questions below !
KODD : How would you define modest Fashion and what is the message behind this commitment ?
Modest Fashion paves the way for a new era of fashion that’s both inclusive and knows no bounds in terms of making a show-stopping statement in the fashion industry. While the concept of Modest Fashion originated amongst Muslim consumers, its appeal has grown exponentially; it encompasses fashion enthusiasts who choose to dress modestly either for religious, cultural, stylistic reasons or lifestyle choices. Rixos Hotels UAE is all about limitless opportunities and leading the way for the next big trend; this thriving billion-dollar fashion concept aligns with what this lifestyle hotel brand is all about.
K : Can you explain to us Rixos Premium Dubai’s concept ?
Set the spotlight on Rixos Premium Dubai, the center of attention amidst the towering architectural standout in the heart of buzzing Jumeirah Beach Residence. Lights, camera, action. To be spotted in the destination to-see-and-be-seen is a show-stopping statement all on its own. From every angle and corner are a rhythmic flow of A-list celebrities, athletes, influencers, and trendsetters living their best life and making headlines as they catch their iconic picture-perfect moment.
Guests can jump into the experience of a lifetime and feel the thrill of living in this part haven and part urban retreat, from indulging in that lavish breakfast in bed with magnificent views of record-breaking Ain Dubai, biting into Black Tap’s mouthwatering burgers and crazy shakes, tasting the best Italian pizza in town at Luigia to spoiling every heart’s desire at Turquoise’s sumptuous International buffet, to winding down at the fashionable Godiva café for some classic tunes by harpist and pianists. For pause, guests can be inspired by the panoramic views of the romantic sunset to nightfall in the comfort of the resort’s luxury suites. This is the place to come alive and be at peace; it’s the juxtaposition of high energy and tranquillity that makes this stylish urban hotspot the destination to be.
K : Which message can you give to designers who want to grow their businesses as modest fashion brands?
Modest Fashion is a platform for female empowerment and an opportunity to present fashion innovatively for both the consumer and designer. Being a Turkish hospitality brand and given the success of Istanbul Modest Fashion Week in 2016, we encourage designers to utilize their talents and creative eye in introducing this fashion concept to the masses and making it mainstream.
K : Can modest Fashion become the future of Fashion?
Modest Fashion is more than a niche market; it’s an opportunity to introduce new trends that can shape the future of fashion. It’s a chance to tell a story through a statement piece, given the history of the dialogue about modest wear and its roots. Most importantly, as modest Fashion gains momentum in the fashion industry globally, fashion lovers will have more of a voice and access to designer wardrobe pieces that represent their true essence and authenticity.
K : What do you expect from Dubai Modest Fashion Week 2021?
This year’s annual event focused on the theme of “awakening,” which showcased the extraordinary creations of more than 40 talented designers through a spectrum of eye-catching ensembles that appealed to the masses. There’s no better place than Rixos Premium Dubai to host the most exciting and stylish event of the season and the third edition of Modest Fashion Week in Dubai. Rixos Hotels UAE’s most fashionable destination across the Emirates is all about making a show-stopping fashion statement, and the iconic event did just that and more.
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